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Creative Strategist & Pop Culture Specialist
Bringing brands closer to culture through talent, storytelling, and scroll-stopping strategy.
With deep experience across celebrity, influencer, and emerging creator spaces, I craft culturally sharp, internet-first campaigns that spark conversation and drive real-world impact. From talent casting and creative development to shoot production and global rollouts, I help brands show up in ways that feel timely, authentic, and impossible to ignore.
Fluent in Gen Z trends, platform-native content, and global creator dynamics — with a track record of delivering high-impact work for names like Apple, Condé Nast, and IMG.